I AM ENOCH LOW
Senior Business Analyst
Retired Modern Elder Active in Observing, Listening, Testing Strategies, Tactics, & Case Research
Today, business marketing is increasingly occurring without us, which makes E-Commerce a big struggle when you cannot pick winners among so many gurus. Winning strategies, winning tactics, winning software tools, winning processes, winning competencies are made difficult without knowledge, understanding, and insight.
HAVING SAID . . .
Once you are in where the ACTION is, and assuming you have paid for your preferred winners, be mindful that small business is about building an organic presence that brings about to sales sustainability. And the two key components for long-term sales success are:
- A consistent human component
(i.e. how you create or build an emotional connection between what you do and your audience.)
- Unique value or knowledge :: access :: insight :: entertainment
BEAR IN MIND THAT . . .
ALL strategies converge on value delivery or converge to maximize value add.
Q1. How to apply these Information Techniques for Optimum Sales Performance?
Q2. How to place these Information Techniques to Focus on Delivering Products/Services that Satisfy the Highest Value Need of Each Customer?
Blueprint is in The Implementation FORMULA
Reach + Human + Value = Actionable Viewers